Professional Experience

Creative Director | Branding, Digital & Marketing | 15+ Years of Experience

Visual Design

• Creative direction from concept to final assets for web and print

• UI/UX and content design that turns complexity into clarity

• Presentation design and data visualization for exec, sales, marketing

• Collaborate with photographers, illustrators, editors, and motion specialists

• Streamline delivery with reviews, templates, and practical automation

Branding

• Develop and evolve brand identity and clear, usable guidelines

• Define typography, color, imagery, motion; build reusable templates

• Lead rebrands and rollouts across web, social, email, and print

• Run brand governance and team training to keep quality consistent

• Partner with product and marketing to maintain cohesion at scale

Marketing

• Plan and ship integrated campaigns across digital and print

• Improve web/UX and content using audience insight and SEO

• Run social and email programs tied to measurable outcomes

• Manage vendors and production—on time, on spec, on budget

• Apply automation and AI to raise quality without slowing teams

Apps, Tools, and Software Knowledge

Adobe Creative Cloud (InDesign, Illustrator, Photoshop, Acrobat, XD, After Effects, Premiere Pro), Figma, Canva, Keynote, Microsoft 365 (Word, PowerPoint, Excel, Outlook, SharePoint, Teams), Google Workspace (Slides, Docs, Sheets), Asana, Wrike, WordPress, Shopify, Squarespace, Wix, WooCommerce, HubSpot, Mailchimp, Constant Contact, Mindbody, Google Ads, Google Analytics, Yoast SEO, Salesforce (familiarity), Tableau (familiarity), Meta Business Suite, Hootsuite, Facebook, Instagram, LinkedIn, X (Twitter), YouTube, Pinterest, TikTok, ChatGPT, DALL·E, Midjourney, Jasper, HeyGen, InVideo, Perplexity, Ideogram.

Need to know more?

Please click here to view my resume if you would like to learn more details about my professional experience.